The food and beverage packaging sector is undergoing a historic transformation. With the implementation of sustainability regulations, European Union requirements, and the Royal Decree on Packaging, the focus has shifted to the circular economy, waste reduction, and effective reutilization.

In this new context, glass reaffirms its status as the premier material for sustainability. It is 100% infinitely recyclable, inert (it does not alter the taste of the product), and—most importantly for the HORECA sector, wineries, and trade shows—it is the ideal material for reusable packaging systems.

The Challenge of Eco-Design and the End of Traditional Labels

New regulations require that packaging be designed with its entire life cycle in mind. This is where traditional paper or plastic labeling systems begin to fall short: they wear out, peel off in ice cube trays or industrial dishwashers, and make it difficult to clean the bottles for reutilization.

Screen printing on glass is considered the most efficient and environmentally friendly technical solution for three key reasons:

  • Extreme durability: The design fuses with the glass, resisting hundreds of industrial wash cycles without fading. It’s the perfect solution for returnable water, wine, or beer bottles.
  • Single-material: By eliminating plastic or paper labels and their adhesives, glass becomes much easier to recycle at the end of its useful life.
  • Premium Appearance: It offers a “clean” and elegant finish that elevates the product’s appeal, which is essential for the gourmet sector and wineries seeking to communicate authenticity.

A consumer who chooses glass

Industry studies show that glass is the favourite packaging choice among young consumers due to its food safety and low environmental impact. It does not generate microplastics and offers complete peace of mind regarding food safety.